When Hays first introduced Blinkist, they didn’t have any structured objectives in mind. Rather, Hays simply opened the floor
for employees to let their curiosity guide them in selecting titles they found interesting. This approach turned out to be a key to their success with the app.
As Senior Supervisor at Hays Learning Center, Friedrich Menz, asserted, “It has to be self-directed. We want to make sure people have greater agency in what they learn, when, and how. I think Blinkist is a great opportunity that allows us to do just that: to give people more control over what they engage with, what they share, and how they spend their time – even in their private lives.”
Well, that curiosity skyrocketed adoption rates, and Blinkist has helped Hays to develop a workforce that is adaptable, curious, and reenergized to acquire new skills.
In this case study you will learn…
Blinkist is a microlearning app that’s helping 23+ million people and 1,500+ organizations thrive by connecting them to powerful ideas from nonfiction bestsellers and popular podcasts via 15-minute text and audio.Get in touch